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PET Scan vs CT Scan: What Is the Difference?

 

A doctor and a woman undergoing PET or CT scan.

Medical imaging has come a long way in the last few decades. While once x-rays with high amounts of radiation were the only imaging tools, now we have many more advanced options. Two of the most detailed are the PET scan and CT scans, which are valuable, but very different, diagnostic tools. The advancements in…

Open MRI – An Alternative to Conventional MRI

 

Open MRI and traditional MRI machines.

Magnetic resonance imaging, or MRI, is one of the best options for viewing soft tissues inside the body. Unfortunately, not everyone enjoys the confinement needed to perform this type of procedure. An open MRI is an alternative to conventional MRIs that may be right for some patients. Conventional MRIs are performed using magnetic and radio…

How Long Does an MRI Take?

 

A woman during MRI scanning procedure.

Imaging is one of the best options for diagnosing medical conditions. While x-rays and CT scans can be used for some areas in the body, others may require an MRI. If your doctor has recommended this form of imaging, you may be wondering, “How long does an MRI take?” What Is an MRI? Magnetic resonance…

10 Patient Retention Strategies for Doctors

 

A doctor meeting and shaking hands with a patient at a reception desk.

Obtaining new patients is important for any physician’s practice, but retaining existing patients is also vital. Patient attrition can hurt your revenue base, which is why it is important to employ effective patient retention strategies. Marketing to attract new patients takes an investment of time and money. It is more expensive to bring in a…

Effective Patient Acquisition Marketing Strategies

 

Patient searching a doctor online.

Most medical and dental practices strive to bring in new patients to increase their revenue and growth opportunities. Whether you have a new practice or a well-established book of patients, you need to have an effective patient acquisition marketing strategy. Patient churn is to be expected. Even if you have a busy practice, it will…

What Causes White Spots on Toenails?

 

A concerned young woman looking at her toe nails through a magnifying glass.

If you noticed white spots on toenails after removing polish, you may be concerned. While it may look strange, this is a common occurrence. There are several possible causes of white spots on finger or toenails. Let’s look at what causes white spots on toenails and solutions. Nutritional Deficiency One of the possible causes of…

Pinky Toe Pain: Causes and Treatments

 

A person massaging their painful foot and pinky toe.

The baby or pinky toe may seem inconsequential until you experience pinky toe pain. A sore baby toe can make your day miserable, impacting your mobility. If you have a painful pinky toe, there are a variety of possible causes and treatments that can give you relief. The little or pinky toe is the fifth…

Benefits of Hiring a Physician Liaison

 

Interdisciplinary team of physicians.

Medical care is very complex and requires the focus of the physicians and medical professionals within a practice. However, it is also a business that requires marketing and networking to grow. There are many benefits to hiring a physician liaison to enhance relationships within the industry. Private medical practices are often founded by the physicians…

Best Medical Podcasts: Marketing Your Medical Practice

 

A doctor recording a podcast.

If you are a doctor or medical practitioner, attracting new patients is an important aspect of growing your practice. One of the more innovative ways to reach new patients is with podcasts. When you create one of the best medical podcasts, you can effectively gain more patients for your practice. People from many different fields…